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Principles of Management at Western Governors 試験
最新更新時間: 2026/09/21
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Question No : 1
Entrepreneurs who want to start a new business need to understand the level of risk and both dimensions.
What do entrepreneurs use to assess levels of risk and innovation? Choose 1 answer
involved in establishing a new venture and must then decide if they are comfortable with
正解:
Explanation:
Entrepreneurs who want to start a new business need to assess levels of risk and innovation involved in establishing a new venture. The tool commonly used to assess these dimensions is the Entrepreneurial Strategy Matrix.
Entrepreneurial Strategy Matrix (Answer D): This matrix helps entrepreneurs evaluate their business ideas by plotting the level of innovation (low to high) against the level of risk (low to high). This analysis aids in understanding the feasibility and potential success of the new venture by identifying which strategies are likely to succeed given the level of risk and innovation involved.
Collaboration Tracking Matrix (Answer A) and Innovation Creation Diagram (Answer B): These are not standard tools used to assess risk and innovation in entrepreneurship as described in the textbook.
Entrepreneurial Loss Function Diagram (Answer C): This is not a recognized tool for assessing risk and innovation in entrepreneurial ventures as per the principles of management.
Question No : 2
What is the activity called when a corporate project team is created to develop a new product? Choose 1 answer
正解:
Explanation:
The activity of creating a corporate project team to develop a new product is called intrapreneurship. Intrapreneurship refers to the practice of fostering innovation and entrepreneurial skills within an organization by allowing employees to act like entrepreneurs while working within the company. This approach encourages the development of new products and services and enhances organizational growth.
Question No : 3
Which customer relationship concept emphasizes the relationship between the company, the competition, and the customer? Choose 1 answer
正解:
Explanation:
The customer relationship concept that emphasizes the relationship between the company, the competition, and the customer is the Strategic Triangle. This model highlights the importance of balancing these three elements to achieve competitive advantage. It involves understanding customer needs, monitoring competitor actions, and leveraging company strengths to deliver superior value to customers.
Question No : 4
What is the process that Includes automation or support of customer processes, direct communication with customers, and analysis of customer data for a broad range of purposes? Choose 1 answer
正解:
Explanation:
The process that includes automation or support of customer processes, direct communication with customers, and analysis of customer data for a broad range of purposes is Customer Relationship Management (CRM). CRM systems help organizations manage interactions with current and potential customers, streamline processes, and improve profitability by using customer data analysis for various business strategies.
Question No : 5
A company believes that their manufacturing processes can be measured, analyzed, improved, and controlled. They have the commitment of the entire organization, particularly top management, to initiate a quality control process. The company has decided to produce output of their product at or below a particular defect level with the goal of improving all of their processes to that level of quality or better.
Which quality process is the company using? Choose 1 answer
正解:
Explanation:
The quality process the company is using is Six Sigma. Six Sigma is a disciplined, data-driven approach and methodology for eliminating defects in any process. It emphasizes the measurement, analysis, improvement, and control of manufacturing and business processes with the aim of producing output at or below a particular defect level. This approach requires the commitment of the entire organization, particularly top management, to ensure continuous process improvement and to maintain high standards of quality.
Question No : 6
Which process is used to verify that deliverables are correct and complete? Choose 1 answer
正解:
Explanation:
The process used to verify that deliverables are correct and complete is known as Quality Control. Quality control involves the operational techniques and activities used to fulfill requirements for quality. It includes activities such as measuring, examining, and testing to gauge one or more characteristics of a product or service and the comparison of these with specified requirements to determine conformity.
Quality Control (Answer A): This process is a part of the quality management focused on fulfilling quality requirements. It involves monitoring specific project results to determine if they comply with relevant quality standards and identifying ways to eliminate causes of unsatisfactory performance.
Quality Assurance (Answer D): This process is about ensuring that quality standards and processes are adhered to, and that the final products meet those standards. While it helps prevent defects by focusing on the process used to make the product, it is not directly involved in verifying the deliverables themselves.
Quality Collaboration (Answer B) and Quality Cooperative (Answer C): These terms are not standard processes in quality management as defined in the principles of management, thus making them incorrect choices for this question.
The textbook clearly states that quality control involves the steps taken to monitor results and ensure that they meet the required standards, making it the correct choice for verifying that deliverables are correct and complete.
Question No : 7
When developing a qualify management system, which step involves answering the question, "If you were the customer, how would you like us to operate?" Choose 1 answer
正解:
Explanation:
When developing a quality management system, the step that involves answering the question, "If you were the customer, how would you like us to operate?" is known as custom erization. This process is focused on tailoring and personalizing the customer experience to meet individual needs and preferences, thus ensuring that the company's operations align closely with customer expectations and desires. By prioritizing the customer's perspective, businesses can enhance satisfaction and loyalty, which are critical components of an effective quality management system.
Question No : 8
Wardrobe Web. Inc., wants to analyze defects such as late delivery, wrong shipment, and poor customer service.
Which process should the company use? Choose 1 answer
正解:
Explanation:
Wardrobe Web, Inc. should use statistical analysis to analyze defects such as late delivery, wrong shipment, and poor customer service. Statistical analysis involves collecting and analyzing data to identify trends, patterns, and root causes of issues. It helps in making informed decisions to improve quality and efficiency by addressing the identified defects.
Question No : 9
What is the purpose of the Six Sigma Quality approach? Choose 1 answer
正解:
Explanation:
The purpose of the Six Sigma Quality approach is to analyze the causes of product defects and to reduce variability in manufacturing and business processes. Six Sigma uses statistical methods to identify and eliminate defects, aiming for near perfection in production processes. It involves steps like defining the problem, measuring key aspects, analyzing the data, improving processes, and controlling the future process performance.
Question No : 10
Which management process has the benefits of group problem solving, information sharing, and cooperation across business functions? Choose 1 answer
正解:
Explanation:
Total Quality Management (TQM) has the benefits of group problem solving, information sharing, and cooperation across business functions. TQM focuses on continuous improvement in all aspects of an organization’s operations and involves all employees from top management to front-line workers. It encourages participation in decision-making and emphasizes collaboration and teamwork across different functions.
Question No : 11
During an annual staff meeting the CEO of a corporation addressed the audience by stating that the long-term goal of the corporation is to "become the most competitive company in the world and to grow more rapidly than our competitors by providing the best customer service in the business."
What did the CEO's statement reflect? Choose 1 answer
正解:
Explanation:
The CEO's statement about the long-term goal of the corporation reflects the strategic vision. A strategic vision articulates what the organization aspires to achieve in the future, guiding its direction and efforts. It is a broad statement that defines the desired long-term outcomes and the future state the company aims to reach.
Question No : 12
A computer manufacturer purchases the company that supplies computer chips for the company.
Which type of corporate strategy is the company using? Choose 1 answer
正解:
Explanation:
When a computer manufacturer purchases the company that supplies computer chips for the company, it is using a vertical integration strategy. Vertical integration involves expanding a company's operations into different stages of production within the same industry, such as acquiring suppliers or distributors, to increase control over the supply chain and reduce costs.
Question No : 13
A company is attempting to be efficient by offering a no-trills product.
What type of strategy is the company pursuing? Choose 1 answer
正解:
Explanation:
A company offering a no-frills product to be efficient is pursuing a low-cost strategy. This strategy focuses on minimizing costs and offering products at the lowest possible price to attract cost-conscious customers. This approach involves strict cost control and operational efficiency to maintain profitability while offering lower prices than competitors.
Question No : 14
Which competitive force is reduced by the barriers provided by government policies, capital requirements, brand identification, and cost disadvantages? Choose 1 answer
正解:
Explanation:
The competitive force reduced by barriers such as government policies, capital requirements, brand identification, and cost disadvantages is the threat of new entrants. These barriers make it difficult for new firms to enter an industry and compete with established companies, thereby protecting existing firms from new competitors.
Question No : 15
What is evident when a company does something especially well in comparison to its competitors? Choose 1 answer
正解:
Explanation:
When a company does something especially well in comparison to its competitors, this is evident through its core capabilities. Core capabilities refer to a firm's resources and skills that are fundamental to its business and competitive advantage. These capabilities enable the firm to differentiate itself from competitors, achieve better performance, and maintain a strong market position.