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Salesforce Certified Marketing Cloud Consultant 問題練習

Certified Marketing Cloud Consultant 試験

最新更新時間: 2024/03/19,合計101問。

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Question No : 1
A customer wants to display a subscriber's first name and the date of send in its monthly newsletter, subscriber first name data is stored in data extension that won't be used in the send definition.
Which option should be in this scenario?

正解:

Question No : 2
A consultant wants to trigger an email whenever the status field on the Lead Object changes to Hot, Tracking data will need to be kept in the sales cloud.
Which three steps should the consultant use in the solution?

正解:

Question No : 3
A customer has an eCommerce site and Imports data into three data extensions daily; 'Orders', 'Order_Details' and 'Products' the data extension contains the following information:
* Orders: OrderId, CustomerId, OrderNumber, OrderDate, OrderTotal, GrandTotal
* Order_Details: ProductId, OrderId, Qty, UnitPrice, ExtendedPrice, Discount
* Products: ProductId, SKU, Name, Description, Cost, Price
What two actions should be taken in Data Designer?

正解:

Question No : 4
Which two statements about a database of record are correct? Choose 2 answers:

正解:

Question No : 5
What are two ways Contact builder can alter the data in Data Extensions

正解:

Question No : 6
NTO wants not only to send to their best customers, but also those most likely to buy.
What data will be helpful to send out an email which increases purchase frequency? Choose All that apply

正解:

Question No : 7
Collect addresses through Smartcapture, segment the data, send emails referencing data from a data extension.
What skillset is needed?

正解:

Question No : 8
Customer Event:
* gather data through a tablet-based webform as part of a raffle into a data extension.
* Winner is randomly selected.
* After the event, an email should be sent to the participants to gather opt ins for marketing emails.
Define 2 things necessary:
A: data extension with opt in status
B: Send email activity which contains a link to subscription center
C: WebCollect
D: SmartCapture

正解: B, D

Question No : 9
NTO has scenario of a journey for "post-purchasing communication": which re-entry setting is correct?

正解:

Question No : 10
A customer executes a large number of sends via Marketing Cloud Connect and is concerned about API Limits.
What should the consultant suggest to minimise the impact of Marketing Cloud Connect on daily API limits? Choose 2

正解:

Question No : 11
How do you use data designer to link the web analytics data to your subscriber data?

正解:

Question No : 12
Why would a contact fail to enter a Journey Builder interaction? Choose 3 answers

正解:

Question No : 13
A user receives a message stating that there is an error binding data bound member when testing an Entry Event in Journey Builder.
What can a user do to ensure that contacts enter this interaction successfully based on the error message? Choose 2 answers

正解:

Question No : 14
A customer wants to create a journey with the goal of making users activate their accounts within 72 h of registration. New account registrations are stored in a data extension via an API call with a Boolean field indicating whether the subscriber has activated their account. The journey should send activation reminder emails 24 and 48 h after creating an account. The user exits the journey if they activate their account.
Which activities should be included in the customer's journey?

正解:

Question No : 15
A customer wants to automate the process of sending a series of welcome emails based on the Subscriber's data. Emails should be sent weekly for up to five weeks. If a subscriber makes a purchase, they should stop receiving welcome emails. A Boolean flag should be set in the data extension if the subscriber makes it through the welcome series.
Which steps should be used to accomplish this in Journey Builder?

正解:

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