Adobe AD0-E608 問題練習

Question No : 1
Which Adobe CJA features enable automated report generation? (Select two.)

• A.Report Scheduler
• B.Data View Manager
• C.Calculated Metrics Engine
• D.Data Export Module

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Question No : 2
An organization considers any interaction from website, mobile app or call center as ‘an engagement event’ and web, mobile, and phone call as its channels.
As a CJA business practitioner, how can you create a weekly report that reflects average engagement per channel?

• A.Create a filter for all events with condition as channel = mobile OR website OR phone call.
• B.Create a calculated metric with sum of all engagement events multiplied by total number of channels.
• C.Create a calculated metric with sum of all engagement events divided by total number of channels.
• D.Create a calculated metric using total sessions instead of engagement events.

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Question No : 3
A retail company wants to analyze their customers journey across their website, mobile app, in-store, and customer contact center.
Which filter container level is recommended to support cross channel analysis across multiple sessions in this scenario in CJA?

• A.Event
• B.Person
• C.Session
• D.Channel

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Question No : 4
Which features support real-time data analysis in Adobe CJA? (Select two.)

• A.Real-Time Data Sync
• B.Event Processing Engine
• C.Data Retention Policies
• D.Profile Data Management

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Question No : 5
An insurance organization wants to report on its customers who have connected to its agents through its website, mobile app, or phone calls in the last 7 days. The organization wants the number of customers connecting through each channel to be highlighted on the top of dashboard, so that key data stands out.
As a CJA business practitioner, what visualization would you recommend to be used in Workspace?

• A.Text
• B.Summary Change
• C.Summary Number
• D.Flowchart Visualization

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Question No : 6
Which Adobe CJA feature allows tracking customer interactions across multiple channels?

• A.Cross-Channel Attribution
• B.Campaign Overlap Analysis
• C.Data Ingestion Tracker
• D.Identity Graph Integration

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Question No : 7
You are trying to analyze how long it takes for a customer to make an online purchase. The process from brand awareness to purchase is long (taking multiple days and site visits) and for most customers, they visit your company site from multiple channels before purchasing.
However, you have already analyzed the funnel from first touch to conversion. Instead, you would like to analyze the period between the customer's final site arrival and the purchase.
Which of dimension would be used in the lookback window of an attribution model to answer this question?

• A.Custom Time
• B.Person
• C.Session
• D.Conversion Time

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Question No : 8
Which filters ensure that only relevant customer actions are included in a report? (Select two.)

• A.Event Trigger Filters
• B.Metric Filters
• C.Profile Segment Filters
• D.API Query Filters

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Question No : 9
Which feature in CJA allows you to view information about a component, including its description, similar components, and other components it is frequently used with?

• A.Annotations
• B.Cross Channel Analytics
• C.Data Dictionary
• D.Workspace Overview

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Question No : 10
What is the first step when analyzing campaign performance data in Adobe CJA?

• A.Apply Data Filters
• B.Assign Campaign Metrics
• C.Enable Real-Time Sync
• D.Define Date Ranges

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Question No : 11
What is the primary role of a data view in Adobe CJA reports?

• A.Data storage and retention
• B.Defining and organizing reporting components
• C.Real-time event monitoring
• D.Campaign execution management

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Question No : 12
Which elements must be configured when building a report for sales performance across regions? (Select two.)

• A.Sales Metrics
• B.Regional Dimension Filters
• C.Campaign Priority Assignment
• D.Data Processing Rules

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Question No : 13
Your marketing team needs weekly sales performance reports segmented by product categories. After configuring the report schedule, the team reports that the files they receive are unreadable. Upon investigation, you find that the export format was incorrectly set.
What should you do next?

• A.Change the export format to a compatible file type like CSV or Excel.
• B.Increase report delivery frequency to daily.
• C.Recreate the report with new data filters.
• D.Enable calculated metrics in the report.

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Question No : 14
Which Adobe CJA features support in-depth data analysis? (Select two.)

• A.Calculated Metrics Builder
• B.Profile Merge Policy Manager
• C.Data View Filter Editor
• D.Campaign Execution Logs

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Question No : 15
A marketer is trying to understand if a particular campaign was successfully converting first-time users or return users. Assume someone qualifies as a first-time user as long as it's the first session within the reporting window.
Which component could be used to support differentiating first time users from return users within a given reporting window?

• A.Sessions starts Metric
• B.Session type Dimension
• C.New session Metric
• D.Return user Dimension

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